- Pi Network launches .pi domains to enhance digital identity within its ecosystem.
- Limited accessibility and trademark concerns challenge the success of .pi domains.
Pi Network has introduced a new feature aimed at enhancing its blockchain ecosystem: .pi domains. This move is part of the ongoing development of Pi Network, designed to create a more interconnected digital space within its platform. Launched on Pi Day 2025, these blockchain-based domains are now available through an auction mechanism, where users can bid with Pi Coin (PI).
The initiative allows businesses, developers, and users to establish unique digital identities. However, while the launch has generated excitement, it also brings concerns about the practicality of .pi domains and their future impact on Pi Coin’s price.
A Step Toward Expanding the Pi Ecosystem
Pi Network launched the .pi domain system on March 14, 2025, during PiFest 2025. Nicolas Kokkalis, the founder of Pi Network, highlighted the potential of .pi domains to transform digital identity, much like how traditional domain names reshaped the early internet. “Just as traditional domains shaped the internet, .pi domains can transform how we connect and interact digitally,” Kokkalis said in a recent video.
The new .pi domains allow users, businesses, and developers within the Pi Network to secure personalized addresses, fostering a more connected digital ecosystem. These domains will provide easier access to Pi-based apps, stores, and services, contributing to the expansion of the network.
The auction, running until June 28, 2025, invites users to bid Pi Coin (PI) for their chosen domains. While the Pi community is excited about the prospects, there are several challenges that may limit the success of this initiative.
Challenges with .pi Domains
Despite the excitement surrounding the .pi domain launch, there are notable concerns about its implementation. One of the main issues is the limited accessibility of these domains. Unlike traditional domain names, .pi domains are only accessible via the Pi Browser or through a “pinet.com” extension. This closed network could hinder the wider adoption of the system, as users will need to rely on specific tools to access these domains.
Another major concern is the lack of decentralization, as discussed in our recent coverage. Pi Network’s core team controls the domains, raising questions about governance, legal protections, and potential regulatory issues.
Some users have compared the closed nature of the Pi domain system to a restricted local area network (LAN), where users are unable to fully access or control their digital identities. This centralization could discourage businesses and developers from fully investing in the .pi domain system.
Trademark issues have also emerged, particularly with the auction listing of domains like “Google.pi.” This has sparked debate about intellectual property rights, as companies may feel pressured to buy .pi domains to protect their brands, even if they have no official presence within the Pi Network. These issues could create legal complications, deterring businesses from adopting the system.
Will .pi Domains Help Revive Pi Coin’s Value?
Pi Coin’s price has seen a 16.7% drop in value over the past two weeks, with its price sitting at $1.36 as of March 2025. This is far from its all-time high of $2.99 in February 2025.
Despite the launch of .pi domains, the coin’s recent performance shows signs of decline, with a 9.8% decrease in trading volume and a 20% weekly drop.

As reported by ETHNews, Pi Network’s market capitalization currently stands at around $10.26 billion. This places it behind more established cryptocurrencies like Dogecoin. Dogecoin has a market cap of $25.65 billion, with its price currently at $0.1743. However, Pi Network’s growing social media influence, especially its large following on platforms like X (formerly Twitter), shows that the community remains strong.
In light of this, analysts believe Pi Coin may be positioned for a potential rebound. Recent technical analysis suggests that Pi Network has broken out of a bullish Falling Wedge pattern, which could indicate a price surge of up to 72%. If this prediction holds, Pi Coin could climb back toward the $3 mark, but much will depend on how the Pi community and its domain system evolve over the coming months.