Blockchain interest falls 58% in three years as focus shifts to AI


Global blockchain interest has plummeted by 58% in three years, with industry attention increasingly shifting toward AI advancements. According to data from Google Trends, blockchain interest has settled at 30, down from 71 on November 3, 2021, while  AI interest has surged by more than 560% over the same period.

Nigeria leads blockchain web search levels

According to Google Trends, the term ‘blockchain’ was searched the most from February 14 to February 20, 2021, with a 100 score in the last 5 years. However, since then its interest levels have dropped starkly. On November 3, 2021, blockchain interest slumped to 71, and currently, web search levels are down to only 30, marking a 58% fall in just three years.

As of November 3, Nigeria had the highest interest in blockchain technology region-wise, at 100. Following it are St. Helena and Ghana, boasting 60 and 45 search levels on the browser, respectively. Cameroon and China make up the remaining top five countries with high blockchain interest levels, with scores of 40 and 35, respectively.

While blockchain technology searches may have been tied to BTC price correlations, the persisting trends show otherwise. This year, the highest blockchain web search levels were at 58, achieved from March 3 to March 9, 2024, when the BTC price was $73000.

However, Google Trends shows that web searches on Bitcoin have been on a downturn despite its bullish price rally in recent weeks. On August 3, 2024, Bitcoin interest levels were only at 62, and this figure soon plummeted drastically to 34 on November 3, culminating in a 45% drop in just three months.

Global AI interest spikes in November 2024

As of November 2, 2024, AI web search had spiked to 99, rising by 52% year-on-year and 560% in the last three years, and this figure has surged slightly to 100 today.

Blockchain interest falls 58% in three years as focus shifts to AI
Source: Google Trends

Vietnam and China are the leading countries with high interest in AI levels, with scores of 100 and 73, respectively. Romania, Italy, and Myanmar trail them, with scores of 60, 52, and 50, respectively.

Additionally, AI news search levels were at 83 points as of November 2; however, this figure dropped to 62 by November 3, 2024, a 25% fall in just one day.



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