GameStop plans $1.3B convertible debt issue with Bitcoin purchase on the table

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  • Following the announcement, GameStop shares dropped 5.5% after-hours, despite an earlier 11% rise linked to Bitcoin news.
  • GameStop revisits financial headlines by mixing traditional debt instruments with exposure to blockchain assets like Bitcoin.

GameStop Corp. announced a plan to raise $1.3 billion through the sale of convertible notes, set to mature in 2030. These notes will carry a 0.00% interest rate, meaning investors will not receive regular interest payments during the term. The debt offering places the videogame retailer back into financial headlines, not for its retail operations, but for its connection to Bitcoin.

Following GameStop’s reports in ETHNews, according to the company, the capital raised will go toward “general corporate purposes.” One of those purposes includes the acquisition of Bitcoin, though no clear figure or timeline has been disclosed. The structure gives investors the option to convert the debt into equity, depending on the company’s share price performance before the maturity date.

Despite the attention drawn by the Bitcoin component, market response was negative. After a rise of more than 11% on Wednesday—likely linked to early reports of the digital asset plan—GameStop shares dropped 5.5% in after-hours trading. This reaction suggests that investors may be skeptical about the long-term impact of mixing a retail turnaround strategy with speculative financial bets.

The announcement brings back memories of 2021, when GameStop became a key symbol in the surge of so-called meme stocks, driven by retail traders and online communities. However, today’s environment is different.

Whether this strategy offers any long-term gain remains unclear. But the market reaction indicates that, at least for now, GameStop’s gamble is far from being seen as a clear value proposition.

BTCUSD_2025-03-26_17-01-26
Source: Tradingview

As of today, March 26, 2025, the exact live trading price of Bitcoin (BTC) is $87,232.98 USDT, reflecting a minor intraday decline of −0.18%. During today’s session, BTC has traded between a low of $85,860.00 and a high of $88,275.00, continuing to consolidate within a well-defined range just beneath the critical $88K resistance zone.

From a short-term price performance perspective, Bitcoin is up +5.49% over the past 7 days, following a strong rebound from last week’s support zone around $83,400. On the monthly scale, however, BTC is still down −9.35%, mainly due to the sharp rejection from the $92,000 level earlier in March.

Year-to-date, Bitcoin has declined −6.75%, but it remains solidly +24.87% higher year-over-year, maintaining its long-term bullish macro structure.





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