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Wirex has introduced a new service called Wirex Travel, which offers significant discounts on hotel bookings and cashback rewards. Users can save up to 65% on hotel stays and receive 8% cashback when they pay with a Wirex card. This launch directly competes with Travala, a well-established platform in the crypto travel market backed by Binance.
Wirex is known for its Web3 money app and is now expanding into the travel sector. With Wirex Travel, customers can book hotels using both traditional money and cryptocurrencies like Bitcoin (BTC) and Tether (USDT). The platform boasts a wide selection of hotels worldwide and aims to provide a user-friendly experience.
In addition to hotel discounts, Wirex Travel offers special perks for cardholders. The cashback incentive and substantial price cuts on luxury hotels in popular destinations, such as the Maldives, are designed to attract budget-conscious travelers seeking better deals.
Travala has been the leader in the crypto travel space since 2020, allowing users to book hotels, flights, and holiday packages with over 100 cryptocurrencies. It has gained a strong foothold due to early success and support from major investors like Binance.
While Wirex Travel currently does not offer flights or holiday packages like Travala, its entry into the market could increase competition. Wirex has a large global user base and experience in providing features such as zero foreign exchange fees and crypto rewards. The new service aims to offer a fresh option for travelers who prefer using digital currencies.
Pavel Matveev, Co-Founder of Wirex, emphasized that travel should be easy and rewarding. The company’s marketing strategy focuses on deep discounts and cashback offers to attract users familiar with cryptocurrency or those looking to save money while traveling.
Although Travala remains ahead in terms of features, Wirex is positioning itself as a strong contender in the crypto travel booking market, appealing to tech-savvy and budget-conscious users.
