In this ongoing market downturn, on August 19, 2024, HashKey Group the leading digital asset financial services group announced its collaboration with TON mini-game Catizen. With this announcement, HashKey became its first web3 partner.
HashKey Group Partnership with TON mini-game
This announcement came 150 days after Catizen went online with a strategic partnership with HashKey Group in April 2024. During this period, the TON mini-game has achieved global users of over 29 million with DAU reaching a peak of 3.5 million, on-chain users over 1.8 million, and Telegram Premium users exceeding 2.1 million.
The Purpose Behind the Collaboration
Catizen’s significant achievement in a short period might be the reason behind the HashKey collaboration announcement. According to a recent report, the main objective of this collaboration is to provide unique Web3 gaming experiences for global players and digital asset users. Additionally, they plan to focus more on Ton ecology to build the next generation of GameFi products and global digital entertainment infrastructure.
With this collaboration, HashKey quietly revealed its aim to become a key infrastructure builder in Asia’s Web3 digital entertainment ecosystem. Additionally, it expressed its intention to contribute to the security and operational efficiency of the global blockchain networks.
According to the report, the HashKey group will provide regulatory guidance and advice, as well as technical support for blockchain infrastructure operations, to Catizen and other products under its umbrella.
Insights from HashKey Group’s Managing Director
Following this announcement, Ben El-Baz, Managing Director of HashKey Global, praised Catizen and stated it as a phenomenal product in the GameFi sector in 2024, Ben also stated,
“Our goal is to provide compliant digital asset services to more players and, together with Catizen, explore the creation of a new paradigm that integrates digital finance and digital entertainment.”
However, this collaboration impact was truly witnessed in the Toncoin native token TON. According to coinmarketcap, the TON price soars from $6.63 to the $7.07 level. Due to the current market sentiment, it fell and currently trading near $6.80 and has experienced a price surge of 1.5% in the last 24 hours.
