ANA Airlines Ventures into NFT Marketplace, Embracing Metaverse Projects

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ANA Group, also known as All Nippon Airways, has introduced the “ANA GranWhale NFT MarketPlace,” an NFT platform for trading art and photograph collectibles. The platform operates under ANA NEO, the company’s metaverse subsidiary, as revealed in a recent tweet.

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According to a statement issued on May 30, ANA announced the availability of the first NFT products, showcasing the artistic works of aviation photographer Luke Ozawa. These NFTs were made available for bidding on Tuesday, with additional collections, such as those featuring Boeing 787 aircraft, set to launch on June 7.

The ANA GranWhale NFT MarketPlace allows artists and creators to sell their works as NFTs, while also facilitating trading of select NFTs, as stated on the marketplace’s website.

Mitsuo Tomita, the President of ANA NEO, expressed the company’s objective in the Tuesday statement, stating, “Through this initiative, we aim to harness the potential of NFTs in the aviation industry, merging the digital and physical realms to create extraordinary and memorable experiences.”

In November, ANA NEO collaborated with the government of Hokkaido, the northernmost main island of Japan, to digitally recreate specific regions of Hokkaido within ANA GranWhale, the company’s metaverse platform. The purpose of this partnership was to showcase the captivating nature, culinary delights, and rich culture of Hokkaido through immersive digital constructions.

In October 2022, ANA NEO announced the successful completion of its second round of fundraising, securing 1.3 billion yen (approximately US$9.4 million). This latest funding round contributed to a total funding amount of 5.8 billion yen since ANA NEO’s inception.

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Also Read This Related: Nike NFTs Set to Enter EA Sports Games, Delighting Millions of Fans

The Japanese government has exhibited growing support for emerging metaverse technology, recognizing it as a key component of the country’s economic future. A white paper released in April, associated with the government, outlined the comprehensive plans Japan has in place for embracing and integrating Web3 technologies into various sectors.

Important: This article is intended solely for informational purposes. It should not be considered or relied upon as legal, tax, investment, financial, or any other form of advice.

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